Still relying on Just Eat, Deliveroo, and social media to bring in orders? You’re not alone, but here’s the problem: third-party platforms take a big cut, own your customer relationship, and make it harder to build a real brand. For restaurants and takeaways across Tameside, Ashton-under-Lyne, Stalybridge, Hyde, and beyond, a professional website is no longer optional. It’s essential.
The Problem with Third-Party Platforms
- 15–35% commission: Just Eat, Uber Eats, and Deliveroo take a significant slice of every order. On a £20 order, that’s £3–£7 straight to the platform.
- They own the customer: The customer is theirs, not yours. You don’t get their email, their phone number, or a direct relationship. They can switch to a competitor with one tap.
- Competing with everyone: You’re buried in a list of hundreds of restaurants. Standing out is hard when you’re one thumbnail among many.
- Your brand gets lost: The platform’s branding dominates. Your logo is small, your story is absent, and customers may not even remember your name.
- They change the fees: Platforms can raise commissions, change terms, or alter visibility rules. You have little control.
What a Website Gives You
- Direct online ordering: Take orders through your own site. No commission to a third party. Every pound goes to you.
- Your menu, your way: Display your dishes exactly how you want. Photos, descriptions, allergens, specials, all under your control.
- Google visibility: When someone searches “Indian restaurant Ashton-under-Lyne” or “takeaway Hyde,” your website can rank. Third-party platforms don’t show up for these searches, you do.
- Reservation system: For sit-down restaurants, a booking system reduces no-shows and gives you control over your diary.
- Brand identity: Your colours, your story, your atmosphere. A website builds recognition and loyalty.
- Customer data: Email addresses, order history, preferences. Build a mailing list and market directly to people who already love you.
What to Include on Your Restaurant Website
- Full menu with prices and descriptions
- Online ordering (click-and-collect and/or delivery)
- Location, opening hours, and contact details
- High-quality photos of your food and premises
- Click-to-call and click-to-email for easy contact
- Google Maps so customers can find you
- Reviews and testimonials
- Mobile-friendly design, most people browse and order on their phone
The Numbers
A professional restaurant website typically costs £2,000–£4,000. If you’re paying £500–£1,000 per month in commission to Just Eat or similar, that website pays for itself in 2–4 months. After that, every order through your site is pure profit, no platform taking a cut.
Built for Tameside
Whether you’re in Ashton-under-Lyne, Stalybridge, Hyde, Droylsden, or anywhere across Tameside, a website puts you in control of your online presence. You’re not at the mercy of platform algorithms or fee changes. You own your brand, your customers, and your future.
Ready to Take Back Control?
If you’re a Tameside restaurant or takeaway ready to build your own online presence, get in touch. We’ll discuss your menu, your ordering needs, and create a website that works for you, not the platforms.
